Sorry, Not Sorry: Why Our Apologies Fall Flat and How to Actually Repair

Friday, October 16th 2026

Free

12:00 pm - 1:00 pm CST

We've all had an apology backfire — the "sorry" that somehow made things worse, or the one we never got that we're still waiting on. Join us for this free live webinar to learn what actually makes an apology work, and leave with the tools to repair the relationships that matter to you.

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We've all offered an apology that didn't quite land or received one that felt hollow. In this free live webinar, we'll unpack what separates a genuine apology from real repair, why our intentions don't always match our impact, and how the language we choose can make or break trust.

What You'll Learn:

  • Distinguish between an apology and true relational repair
  • Explore the gap between intention and impact in interpersonal harm
  • Understand what an apology needs to accomplish in order to truly work
  • Learn how specific language choices can help an apology land instead of backfiring

Facilitated by

Rachel Winters

ALMFT

Rachel is a therapist who works with couples and families using a narrative, insight-oriented approach to deepen understanding and strengthen connection. She brings a multicultural lens to her work and supports partners in improving communication, navigating differences, and building trust and safety within their relationships.

Rachel Winters

ALMFT

Rachel is a therapist who works with couples and families using a narrative, insight-oriented approach to deepen understanding and strengthen connection. She brings a multicultural lens to her work and supports partners in improving communication, navigating differences, and building trust and safety within their relationships.

Nora Tucker

MFT

Nora is a couples therapist who uses solution-focused and person-centered approaches to support clients in building relationships that reflect their unique needs and values. She lets clients define their own goals and create their own solutions. They specialize in working with queer and neurodiverse relationships.

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